Picking Level-headed Strategies For Footwear

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NPD Group analyst Matt Powell explains, I think you can look at retail as a bellwether for whether or not a brand is doing great. In a converse example, Adidas retail sales nearly doubled in the second half 2016 , but its wholesale numbers will not be up for the year, Powell says. Thats because their shoes are selling out at retail . As Powell says, You sell inin pallets, and you sell outin pairs. Its worth


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